Saturday, October 1, 2011

Karma Kingdom looks to combine social good, social fun on Facebook

A Facebook game that can score us some good karma points--where do we sign up? We've seen games like FarmVille and CityVille run social good campaigns, but Singapore-based developer Asvathaa has a made an entire game of the idea. The developer just released Karma Kingdom on Facebook, a quest-driven game that looks to help you "Create Your Better World," according to its tag line.

Karma Kingdom integrates Indian mythology into modern lessons of doing good for others. It does this by allowing players to curate an island nation and maintain their citizens' happiness using the three tenants of happiness: health, community and knowledge. You will be guided by several Indian gods and goddesses in your efforts to keep the people happy through quests.

You do this through creating homes for your people to live in, and then surrounding those homes with decorations that promote Health, Community and Knowledge. It seems as if it's important to keep that balance in the decorations you place. Otherwise, your citizens will quickly become unhappy and provide less Goodwill, the resource you need to provide for your people.

Players can plant crops to provide more Goodwill, and the game doesn't seem to be governed by any energy system. (Now, that's something fresh.) But what's more important is the real goodwill Asvathaa aims to create with Karma Kingdom. The Singapore developer has promised to donate a 10 percent of its income through Facebook Credits to non-profit charities. (However, Asvathaa doesn't say which charities it will donate to exactly.)
Karma Kingdom in action
The more happiness-generating decorations you buy in the game using Facebook Credits, the more Asvathaa will donate ... somewhere. "We want to offer a personal CSR (Corporate Social Responsibility) platform for every individual as the desire to give back exists in each one of us," Asvathaa CEO and founder Ashok Desai said in a release. If anything, the game looks to be a fresh take on the genre given that it doesn't limit your play time through energy, and maybe it will do some good, too.

Click here to play Karma Kingdom on Facebook Now >

Have you tried this new Facebook game yet, and what do you think of the fact that it doesn't limit you via energy? Would you ever pay up in the game, not knowing exactly where your Facebook Credits are going? Sound off in the comments. Add Comment

Thursday, September 29, 2011

Social game makers Gree, DeNA to take spotlight at Tokyo Game Show

Social games will go toe to toe with the hardcore scene at this year's Tokyo Game Show, Reuters reports. Gree, the 26 million player-strong mobile and social games creator hailing from Japan, will have one of the largest booths at Japan's equivalent of E3 this year, according to Reuters. In fact, both Gree and its competitor DeNA will conduct keynote addresses at the event, which runs Sept. 15 through 18.

Reuters reports that several game companies aside from DeNA and Gree, including famed creator of games like Contra and Castlevania (some of the most hardcore franchises around) Konami, are shifting resources toward social games. While the biggest Japanese games company, Nintendo, lags behind as it continues to focus on games created deliberately to take advantage of its hardware. Unfortunately, that hasn't been working out so well for the company as of late.

"Nintendo has done some pretty awful things - no software, poor pricing, poor PR, no sign of a sustainable turnaround, software support dropping like flies," JP Morgan analyst Hiroshi Kamide told Reuters, referring to the failed 3DS launch (and resultant massive price drop).

On the other hand, competitor Konami recently welcomed over 10 million players to its social games. "You can make serious returns with social games in Japan if done well - and that is exactly what they have done," Kamide said to Reuters about Konami.

Both DeNA (which enjoys 3 million more monthly players than its rival) and Gree have major ambitions of becoming global competitors in the social games space to companies like Zynga and EA, which have blazed the trail for Facebook and mobile social game in the western world. Just this past year, both Gree and DeNA made huge purchases to make global headway in the space with mobile social game network OpenFeint and mobile games developer Ngmoco, respectively.

Just as some social game makers invaded this year's E3 event in the states, it looks like the ballooning sub genre will fill up the streets of Tokyo this week, too. Whether the two companies will fill the conference halls with hot air has yet to be seen. But considering Mitsubishi UFJ Morgan Stanley analyst Masato Araki expects Japan's social games industry to grow to about 400 billion yen ($5.1 billion) by 2013 from 106 billion yen in 2011, according to Reuters, you can bet everyone will be all ears.

Do you think Gree and DeNA will have some new, interesting things to say about social games at this year's TGS? How do you think traditional Japanese gaming companies will respond? Sound off in the comments. Add Comment

Very Good Grief: Snoopy's Street Fair is Charlie Brown's iPhone debut

Nope, no dogfights between Snoopy and The Red Baron just yet. And based on the title of Beeline Interactive's (Capcom's mobile games arm) iPhone game surrounding The Peanuts, Snoopy's Street Fair, we doubt there will be any. But that's OK, because based on these brand new screens that were just released, it looks like the game might be a hoot regardless.

It appears that this freemium iPhone game adaptation of the iconic comic strip (and don't forget those ABC specials!) will take the property management approach in its homage to Snoopy and the gang. It looks like players will guide Charlie Brown as he builds a bustling street fair from scratch, adding new booths, carnival games and kitschy attractions to level up.

Basically, judging from these images, Snoopy's Street Fair won't be a far cry from one of the studio's first releases under Capcom, Smurfs' Village. Players will be given hints or quests on how to advance their little fairs from supporting characters in the Peanuts world like Peppermint Patty through classic phone call gags. If you notice, the characters still don't own cell phones, a welcome touch of authenticity to the world Charles Schulz created.

Gallery: Snoopy's Street Fair on iPhone
In fact, the entire game embodies the late and great cartoonist's artwork so well, that it looks like one of Sunday's Peanuts strips come to life. In addition to running their fair, players will partake in mini games like roasting marshmallows against a timer to sate Snoopy's sweet tooth. According to Capcom, Snoopy's Street Fair is slated for a November release. So, hopefully by then Beeline can somehow squeeze in a mini game involving Snoopy piloting his dog house ... somehow.

Are you psyched for Snoopy and the gang's iPhone game debut? Are you interested in how the game is looking to play out so far--a property management game? Sound off in the comments. Add Comment

Why are we so hooked on Angry Birds? It's science [Infographic]

We already know that Rovio and its Angry Birds are poised to do battle with Zynga for global gaming domination. The iPhone-game-turned-everywhere-game has become millions' preferred time-waster on the run. But there's one thing we just can't seem to put our finger on: Why? An infographic put together by Ask Your Target Marketing attempts to answer this question with two forms of science (though, the latter of which is debatable in some circles): psychology and sociology.

But before we get into that, some basics. According to 1,000 surveyed Angry Birds players, men are 35 percent more likely to buy Angry Birds than women, and 18 to 24-year-olds are 33 percent more likely to buy the game than those 25 or older. Here's an interesting finding: gamers collectively play Angry Birds an average of 200 million minutes per day--that amounts to 16 collective years of flinging agitated avian creatures every hour of every day.

While just 15 percent of players feel addicted to the game often when playing and an even smaller 13 percent say they feel addicted always, a whopping 54 percent say they feel addicted occasionally. OK, so we get it: We're hooked by their angry talons. Now, how in the world did this happen? Simply put, it makes us feel good.

Out of 1,000 people who played Angry Birds 25 or more times, 32 percent of them felt "somewhat relaxed" after an Angry Birds session, while 23 percent said to have felt "very relaxed" after launching the birds into the amorphous green pigs. But generally speaking, 58 percent of Angry Birds players reported their mood to be improved after playing the game, while 37 percent said their mood was unchanged.

This is thanks to an amazing strange little thing called dopamine, which our brains put out on overdrive in anticipation of reward, according to the infographic. This massive release of dopamine makes us want to know just what will happen after letting that next bird careen into some wooden planks.

For 12 percent of players, the addiction has been so bad that they were forced to delete the game from their phones, while another 12 percent have merely considered that drastic measure as an option. The other 76 percent just keep playing, apparently. Good idea, you not-so-jovial bird junkies. Find the full infographic below, and click it to make it larger.

[Via Scribbal]

[Image Credit: ThinkGeek]

Are you hooked on Angry Birds? Do you think this infographic does a good enough job of explaining why you're addicted to the game? Sound off in the comments. Add Comment
Angry Birds infographic

BringIt puts games in your Facebook games, so you can ... gamble?

If you're the type who enjoys wasting their money gambling, have we got some news for you. In select Facebook games by CrowdStar, East Side Games, Sometrics and Mall World, you can wager your hard-earned, paid game currency with your friends in custom mini games by BringIt. A real-time transactional platform for social games, BringIt announced that its head-to-head competitions for virtual currency are now available in games from these developers.

According to BringIt, 8 million players have participated in these mini games within their favorite social games, and the asynchronous, head-to-head competitions will increase their number of daily players to 2.1 million. Players can wager any amount of virtual currency they choose, and post challenges to multiple friends at once. These challenges are sent to players who then can respond with their own wagers and post their scores in said games--the winner takes all.

For instance, Happy Aquarium fans can now challenge each other in a game of match-three, Aqua Blast, which is strikingly similar to Bejeweled. Using speed and various power ups, players must score as many points as possible in 60 seconds after wagering so many Pearls (the game's paid currency). Then, players can post that score to whomever's News Feed that they challenged.

If a friend responds with a wager of Pearls and a score that beats the challenger's score, they win whatever the challenger wagered. If the friend happens to score less than what the challenger did, then whoever posted the challenge wins whatever amount of Pearls that the loser wagered.

Payments are said to be posted automatically, but as of Sept. 11, there have been issues with the speed of payment, though BringIt is cataloging all payments to ensure that all winnings are met with payments. (At least this applies to Happy Aquarium.) Other BringIt partners like East Side Games, have different BringIt-powered mini games such as Gold Rush in Pot Farm.

Developers like East Side Games hope to make lots of dough from this form of in-game gambling. BringIt claims that the novelty of wagering paid currency could turn more freeloading social gamers into ones that pay up to play. And we guess it's all kosher, because the money at stake isn't "real" money. Though, if you paid for it with real cash originally, it kind of is, no?

Would you ever gamble wager your hard-earned Pearls or other paid currency in these mini games by BringIt? What are your thoughts on online wagering, generally speaking? Sound off in the comments. 2 Comments

NBA Legend creator Lionside bought out by Ngmoco [Updated]

Update: An ngmoco spokesperson confirmed the news to ISG: "We can confirm that ngmoco has acquired the Lionside team. The terms of the agreement are undisclosed. We are very excited to have Lionside join the ngmoco and DeNA family. They are working on new products for the Mobage social gaming platform, bringing their passion and experience to our continuously expanding first party development capabilities."

Neither side seems to want anyone to know about it just yet, but signs are pointing toward a buyout in the works between ngmoco and Lionside. Inside Social Games reports that, according to numerous Lionside employee Linkedin pages, a shuttered website, an inactive Twitter account and Facebook games that simply aren't operational, ngmoco may have acquired the San Francisco-based company.

A tipster pointed ISG toward the Linkedin pages of Lionside VP of Business Operations Michael McBride and European Account Manager Kane Curran, both of which read that Lionside has been acquired by ngmoco. Not to mention that Lionside CEO Brandon Barber's Google+ profile reads, "Lionside & ngmoco marketing and product guy."

To add to the mountain of evidence that Lionside has potentially been acquired by ngmoco, the company's official website has been taken down. And neither NBA Legend nor Lionside Football are available to play, the former of which is "being enhanced," according to a page that has replaced the actual game on Facebook.

Unfortunately, both games have been performing poorly, garnering a mere total of just over 367,000 monthly players, according to AppData. So, this begs the question: If Lionside has been acquired by ngmoco, just what would the studio be up to in its new capacity? Ngmoco, since it was purchased by Japanese social gaming giant DeNA earlier this year, has been working diligently on a global version of the publisher's Mobage mobile social games network, which was just released for Android.

So, our best guess is that Lionside would be working on mobile social games to be played on the Mobage network, though it doesn't seem that Lionside has ever worked in mobile games as a company (official information from the company is unavailable at the moment). We've contacted Lionside for comment.

Are you convinced that ngmoco has purchased Lionside? What do you think or hope the studio will do for ngmoco and DeNA as a result? Sound off in the comments. 1 Comment

Wednesday, September 28, 2011

CityVille: 3x XP on Neighbor Visits this weekend only

If you're looking for a way to quickly reach the next level in CityVille (ok, so maybe it won't speed you up that much), you'll want to play as much as you can this weekend. Why? Zynga is holding a triple XP event for this weekend only, that will see you earning 3x the amount of XP when visiting and helping neighbors. Sure, it would be great if this event swept across the entire game, allowing you to have triple XP on businesses and homes as well, but I suppose we can't really complain when we're receiving something for nothing here.

If you play your cards right, and visit all of your friends both days this weekend, you can of course earn double the amount of bonuses, but it's understandable if you don't think the bonus XP received is really worth it. Hopefully, if this event goes over well enough, we'll receive even more bonuses in the future. Perhaps a bonus amount of XP for each home collected from? Each business? That sounds like a great way to pull in players, if you ask me, but we won't hold our breath. In the meantime, I hope you earn more bonus XP through this event than me, as I'm starting to wonder if it's even worth it...

What do you think? Will you take the time to visit all of your friends for 3x XP this weekend? Sound off in the comments.